Digital Advertising Specialist

1 day ago


Delhi, Delhi, India beBeePerformance Full time ₹ 8,00,000 - ₹ 12,00,000
Job Description">

We are seeking a Paid Media Executive to lead the planning, execution, and optimization of digital advertising campaigns across various platforms.

The ideal candidate will have proven experience in managing Google Ads and Meta Ads campaigns, with expertise in campaign reporting, tracking, and performance analysis.

Required Skills and Qualifications
  • 1-2 years of experience in digital advertising, with a strong focus on paid media management
  • Hands-on experience with Google Tag Manager (GTM), Google Merchant Center feeds, and campaign reporting tools
  • Strong analytical skills and knowledge of performance marketing, analytics, and digital advertising platforms
  • Excellent problem-solving skills and ability to manage multiple campaigns and performance goals effectively
Key Responsibilities
  1. Plan, execute, and optimize digital advertising campaigns across Google Ads and Meta Ads
  2. Drive campaign performance and sales-led initiatives to achieve business objectives
  3. Manage and optimize Google Merchant Center feeds for accurate product listing and pricing
  4. Set up and maintain tracking using Google Tag Manager (GTM)
  5. Monitor, analyze, and report campaign performance using Google Analytics and other reporting tools
  6. Manage campaign budgets, targeting, and bidding strategies to maximize ROI
Requirements
  • Proven track record of success in digital advertising, with a focus on paid media management
  • Expertise in campaign reporting, tracking, and performance analysis
  • Strong knowledge of performance marketing, analytics, and digital advertising platforms
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams


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