
AdTech Revenue Growth Expert
7 days ago
Job Title: AdTech Specialist
Location: Hybrid
Experience:
We seek an experienced professional to drive revenue growth by optimizing technology, integrations, and yield strategies.
This is a strategic role focused on platforms, integrations, and monetization levers across web, AMP, and mobile environments.
Key Responsibilities:
- Programmatic & Yield Strategy
- Design and execute strategies to maximize yield across programmatic channels.
- Monitor eCPM, fill rates, ad load, and ad vital metrics to continuously improve monetization.
- Analyze inventory performance and recommend structural changes.
- AdTech Integrations
- Lead integration of SSPs, DSPs, ad exchanges, data partners, and header bidding solutions.
- Drive adoption of advanced AdTech solutions.
- Ensure smooth technical setup, QA, and troubleshooting for all partners.
- Platform & Infrastructure Ownership
- Manage and optimize ad server configurations.
- Develop scalable solutions for AMP, mWeb, and app monetization.
- Collaborate with product and engineering teams to implement new formats and platform improvements.
- Innovation & Experimentation
- Stay ahead of industry changes.
- Run controlled experiments and scale successful ones.
Requirements:
- 5–8 years of experience in AdTech, Programmatic Monetization, or Yield Management.
- Strong understanding of the programmatic ecosystem.
- Hands-on expertise with Google Ad Manager, Prebid, Open Bidding, and header bidding frameworks.
- Deep knowledge of AMP, mWeb, and app monetization dynamics.
- Strong technical and troubleshooting skills across integrations and platforms.
- Ability to work cross-functionally with product, engineering, and editorial teams.
- Proactive problem-solver who thrives in fast-paced, high-growth environments.
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