Lead Brand Strategist for Fitness Revolution

6 days ago


Bengaluru, Karnataka, India Curefit - house of cult Full time

Curefit, the house of cult, is revolutionizing the fitness industry in India with its comprehensive range of services and products. As a leading brand management company, we are committed to making fitness fun, easy, and accessible for 100 million Indians.

Company Overview:

Cult.fit, our flagship brand, offers group workouts, online classes, sports facilities, and personalized solutions at fitness centers & partner gyms across the country. We have adopted innovative subscription-led revenue models and employed cutting-edge technological interventions to cultivate healthy habits, making us the go-to destination for fitness enthusiasts.

Job Description:

We are seeking a skilled Lead Brand Strategist to strengthen our brand equity and drive growth through effective marketing strategies. The ideal candidate will have 7-9 years of experience in brand management, with a proven track record in a consumer lifestyle category (e.g., fitness, FMCG, apparel, health & wellness).

Key Responsibilities:



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