Digital Product Specialist

1 day ago


Agra, Uttar Pradesh, India beBeeDigitalProduct Full time ₹ 2,50,000 - ₹ 5,00,000
Job Title: Digital Product SpecialistAbout the RoleWe are seeking a highly skilled and results-driven Digital Product Specialist to enhance the customer experience and drive sales performance on our e-commerce platform.The successful candidate will be responsible for planning and executing digital product strategies, campaign management, and content optimization to ensure a seamless and engaging shopping journey.Main Responsibilities:
  • Develop and execute digital product roadmaps, including campaigns, promotions, and category-wide events.
  • Analyze customer behavior across search, browse, and purchase funnels to optimize traffic and conversion.
  • Design and refresh storefronts based on customer demand and purchase patterns from wireframe development to execution.
  • Collaborate with design teams to create engaging marketing assets.
  • Develop, test, and analyze new merchandising strategies to improve engagement and share best practices.
Requirements:
  • 1+ years of experience in Digital Product Management / E-commerce Marketing.
  • Bachelor's degree in Marketing, Business, or a related field.
  • Strong written and verbal communication skills in English.
  • Ability to manage multiple projects in a fast-paced environment.
  • Proficiency in Excel, SQL, XML, and in-house merchandising tools.
  • Experience in data analysis to optimize site performance and customer engagement.


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