Senior Marketing Operations Manager

6 days ago

Alleppey, Kerala, India beBeeMarketing Full time ₹ 1,50,00,000 - ₹ 2,50,00,000
Job Description:

About Our Team

We are a global agency that empowers businesses to connect with the right prospects through authentic, conversation-driven engagements backed by data-driven intelligence.

The Role

Our team seeks an experienced Customer Marketing Operations Director to bridge marketing strategy and flawless event execution. This role combines client management with operational excellence, ensuring events deliver marketing results while leveraging strengths in audience intelligence and vendor partnerships.

Key Responsibilities:

  • Liaise with Event Production teams to ensure end-to-end event production from initial strategy development through post-event analysis for multiple concurrent client campaigns
  • Translate client objectives into targeted event experiences using proprietary audience intelligence
  • Coordinate with creative teams to ensure event design aligns with broader campaign goals

Client Partnership & Campaign Management

  • Serve as primary operational point of contact for assigned client accounts
  • Lead client calls, present campaign strategies, and provide regular performance updates
  • Collaborate with account management to develop integrated marketing campaigns where events drive lead generation and brand engagement
  • Manage campaign timelines, budgets, and deliverables across multiple clients simultaneously

Team Management

  • Oversee 20-30 full-time employees including Regional Customer Success Managers, Audience Acquisition Team Leads, Campaign Specialists, and Data Research Associates

Performance & Analytics

  • Track and analyze campaign performance metrics connecting event activities to marketing outcomes and ROI
  • Use audience data and campaign insights to continuously optimize event experiences and operational processes
  • Provide detailed post-event analysis and recommendations for future campaigns

Required Qualifications:

Experience

  • 12-15 years progressive experience in marketing operations, event marketing, or experiential marketing with leadership responsibility
  • Proven track record managing events at agencies or in-house marketing teams
  • Experience with both micro-events and large-scale productions across industries
  • Background in campaign management with understanding of marketing attribution and ROI measurement

Skills

  • Strong project management capabilities using Asana, Monday.com, or similar platforms
  • Vendor management experience including contract negotiation and relationship building
  • Proficiency with marketing technology stack including CRM systems, event platforms, and analytics tools
  • Understanding of integrated marketing campaigns and cross-channel optimization

Preferred Qualifications:

  • Experience at experiential marketing agencies or event marketing firms
  • Background in B2B marketing with understanding of lead generation and nurturing processes
  • Project management certification (PMP or equivalent)
  • Experience with marketing automation platforms and lead management systems

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