Digital Marketing Analyst

2 days ago

Coimbatore, Tamil Nadu, India beBeeData Full time

About Us:

We are a forward-thinking digital marketing agency specializing in influencer marketing, content, and technology services.

Our mission is to deliver innovative solutions that drive business growth for our clients.

The Role:

  • Collect, clean, and analyze large datasets from various sources, including social media platforms and campaign reports.
  • Prepare visually appealing presentations using Powerpoint.
  • Identify high-performing influencers and trends across platforms to optimize future campaigns.
  • Work closely with strategy, account management, and creative teams to provide insights that shape influencer selection and content direction.
  • Build predictive models for influencer performance and audience impact.
  • Conduct competitive benchmarking and market analysis for influencer marketing campaigns.
  • Provide post-campaign analysis with clear storytelling (data → insights → recommendations).
  • Ensure accuracy and integrity of reporting through QA checks and best practices.

Requirements:

  • Bachelor's degree in any relevant field.
  • 0-2 years of experience in data analysis (experience in influencer marketing, digital marketing, or media analytics is a plus).
  • Excellent skills in MSExcel, MSPowerpoint, and presentation skills.
  • Familiarity with influencer marketing tools.
  • Understanding of digital marketing metrics (CPM, CPC, CPA, ROI, ROAS).
  • Excellent communication and data storytelling skills.
  • Strong attention to detail and ability to work with multiple stakeholders.

What We Offer:

  • A dynamic work environment with opportunities for growth and development.
  • A collaborative team culture that values innovation and creativity.
  • The chance to work on exciting projects with global clients.

Equal Opportunity Employer:

We are an equal opportunity employer and welcome applications from diverse candidates.

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