
Animal Nutrition Business Development Specialist
14 hours ago
Job Summary
The Brand Manager Animal Nutrition will apply general marketing knowledge and skills to implement brand strategy, positioning and activations for the animal nutrition business.
In this role, you will apply specific brand and marketing strategies for the brand to deliver go-to-market activities in alignment with the master brand strategy. You will execute moderately complex brand plans and programs in alignment with other cross-functional and marketing teams and partner with business teams to create demand and optimize the brand performance, experience and reputation with customers.
You will be responsible for executing moderately complex analysis of key brand health measures to understand brand drivers and support brand efficacy. This includes collaborating with broader marketing teams to execute the innovation roadmap for the business, incorporating and aligning with the brand value proposition for customers to deliver on business goals.
This is an opportunity to work independently and solve moderately complex issues with minimal supervision, while escalating more complex issues to appropriate staff.
Qualifications
Minimum Qualifications
Graduate in any discipline.
At least 4 years of experience, with a minimum of 3 years in leading marketing/branding activities in the B2C sector, preferably FMCG, MBA/Diploma is an added advantage.
Preferred Qualifications
Bachelors in Veterinary Sciences. Masters in Veterinary Science is an added advantage.
At least 3 years of experience in leading marketing/branding activities for the animal nutrition portfolio.
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