Content Operations Specialist

5 days ago


Gurgaon, Haryana, India WeddingWire India Full time
About the Role

The Vendor Content Department plays a vital role in driving business growth by aligning best-in-class vendor content processes. This team acts as a custodian of our content guidelines, ensuring the health of our marketplace by managing vendor-added content throughout their journey.

This role is a great mix of content writing and operations, offering a unique blend of creative and analytical skills. As our marketplace evolves, we are committed to driving long-term business growth and elevating content quality.

Responsibilities:
  • Write engaging storefront descriptions and footer texts for category and listing landing pages, refreshing dated content to ensure relevance.
  • Maintain listing page content accuracy and address user-contributed website content through prompt responses.
  • Conduct keyword research and implement SEO strategies to boost web traffic and visibility.
  • Proofread content for errors and inconsistencies, maintaining high standards of quality.
  • Collaborate with global counterparts and local teams to drive content improvement projects and foster cross-functional collaboration.
  • Resolve JIRA tickets requiring departmental assistance and support from internal team members.
  • Perform content research on wedding trends and competition analysis to keep content fresh and relevant.
  • Share internal updates and guidelines with vendor-facing teams to enhance education and consumer insights.
Success Criteria:
  • Bachelor's or Master's degree in Mass Communication, English, or a related field.
  • At least 1-2 years of experience in copywriting or content writing.
  • Proven track record of working in a cross-functional content team and collaborative spirit.
  • Excellent verbal and written communication skills.
  • Prior SEO knowledge and experience working with marketplaces preferred.
  • Research-oriented with a knack for reading wedding/lifestyle/fashion/travel content.
Educational Qualification:

Bachelor's/Master's degree in Mass Communication, English, or a related field.

Salary Range:

$60,000 - $80,000 per annum, based on experience and qualifications.



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