Sales Representative III

1 month ago

Kolkata, West Bengal, India Medtronic Full time

Careers that Change Lives

The Sales Representative III is responsible for managing sales within their defined regional territory. This role requires achieving sales revenue through generating orders for Surgical Synergy/Trauma products and representing the organization in accordance with its policies.

A Day in the Life

MAIN PURPOSE:

• To achieve sales revenue and market share targets for a specified regional territory by promoting Kanghui products to doctors/specialists.

• To practice effective account management, KOL management, promote the products, maintain product and technical competency, and provide market information (MIS) on a timely basis.

KEY ACCOUNTABILITIES:

Secondary AOP Responsibility

• Responsible for achieving Secondary AOP in terms of product units and revenue.

Ensure coverage of all accounts on the basis of customer segmentation within territory in agreement with the manager to maintain optimum level of exposure and effective time management.

Maintain and expand existing business and develop new business opportunities.

Coverage and Distributor Management Activities

• Responsible for identifying the customers/doctors and driving customer engagement activities, Therapy training programs to create awareness about products and therapies.

• Appoint Distributors and expand the KH Market reach in the Northern region.

• Manage Distributors and map the secondary sales from the distributors and help the distributors to increase the secondary sales.

• Manage marketing expenses, spend on marketing programs for HCP.

KOL Management

Would be responsible for KOL Management in terms of scheduling activities & planning effective customer engagement programs like Therapy trainings as per requirement and BCS compliance and maintain productive relationships with them.

Engage non-prescribing customers, hospitals administrators, staffs to maintain productive relationship with them.

Competitor Information

Communicate marketing plans / intelligence/competitor activity promptly, including potential sales leads, and information regarding product price or account activity to appropriate company personnel.

Recognize and understand competitive products, features, strengths in relation to the company's products and provide the information in agreed format on weekly basis to manager

Supervisory Functions

Manage Contract sales employees, Train them on products & Sales and help them to achieve the revenue targets.

Miscellaneous Activities

Acquire and maintain comprehensive clinical and technical product and therapy knowledge.

Acquiring knowledge about processes in the organization around marketing events request, product donation and discount request.

Responsible to participate around his/her Individual Development Plan in consultation with the manager.

Develop and maintain accurate account and territory record.

Must Have: Minimum Requirements

Bachelor in Science /B Pharma/ BE/ BTech in Biomedical Engineering / Bio-instrumentation, Electronics

PG degree in Business Management (preferred)

7-10 years' sales experience

Selling of knowledge based product from MNC/Company of repute

Experience in Managing / mentoring team members (preferred)

Willing to travel extensively

Nice to Have

Communication skills and Interpersonal skills

• Good verbal communicator and presenter – Good command over English and Regional language

• Professional presentation and "Presence"

• Professional standard of written and verbal communication to sales team and customers

• Ability to quickly establish credibility with all levels of customer base

• People and Relationship building Skills including Networking Skills

Technical Knowledge

• Sound clinical and technical knowledge of Spine Therapy products would be an added advantage

• Strategic mindset in planning and driving marketing strategies and managing customers

Business partnership

• Customer focused: Should have an ability to engage the customers & partner to ramp up business support at the same time being able to deliver value.

• Demonstrated grit in handling challenging customers.

• Understanding and ability to collaborate with channel partners.

• Good influencing and convincing skills.

• Ability to work effectively in a team environment.

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