Digital Marketing Optimization Specialist

6 days ago


Mumbai, Maharashtra, India Egnyte Full time

Marketing Operations Manager Position Overview

We are seeking a skilled and visionary Marketing Operations Manager to join our team at Egnyte. This role will play a pivotal part in optimizing our marketing operations and ensuring the execution of effective strategies that align with our business objectives.

About the Role

This position requires a detail-oriented and results-driven professional with advanced expertise in Marketo and Salesforce. The ideal candidate will have a proven track record of designing, implementing, and optimizing vital processes and automation that uphold best practices in these platforms.

Key Responsibilities:

  • Process Optimization: Lead efforts to design, implement, and optimize critical processes and automation that adhere to best practices in Marketo and Salesforce.
  • Collaboration and Project Management: Collaborate with various teams to fine-tune and optimize workflows, ensuring superior project outcomes that align with strategic business goals.
  • Troubleshooting: Assist with troubleshooting related to Marketo lead flow, program structure or system performance.

Requirements:

  • Adobe Certification: Hold Adobe Certified Expert - Marketo Engaged Business Practitioner certification.
  • Salesforce Education or Certification: Preferably hold Salesforce Education or Certification.
  • Technical Skills: Familiarity with technologies such as email creation platforms (Stensul), webinar platforms (Zoom Webinar), chatbots (Drift), email verification tools (Strike Iron), virtual event platforms (Zoom Events), and CRM (Salesforce).

Benefits Package:

  • Competitive Salary: $85,000 per year, based on market standards and location.
  • Company Equity: Depending on role and level, employees may be eligible for company equity.
  • Medical Insurance and Healthcare Benefits: Comprehensive medical insurance and healthcare benefits for you and your family.


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