Senior Visual Identity Designer

6 days ago

Kanpur, Uttar Pradesh, India beBeeDesigner Full time ₹ 90,00,000 - ₹ 1,21,00,000
Design for Growth

We're building an innovative AI-native suite for e-commerce brands.

Our platform has been adopted by 3000+ e-commerce brands globally, across 50+ countries.

We believe in creating a workplace where everyone can thrive. Our purpose is about personal transformation, wealth creation and winning together.

Your Role

You'll be responsible for evolving our visual identity across all touch-points.

Key Responsibilities
  • Evolving and refining our brand identity - Refreshing our visual language (logo, typography, color palette, imagery style) and ensuring it aligns with our values and audience.
  • Creating a style guide that clearly defines our brand identity and guides all design efforts.
  • Ensuring brand consistency across website, marketing materials, product interface, social media and internal communications.
  • Working closely with the marketing team to develop creative concepts and visual assets for campaigns, keeping everything on-brand and effective.
  • Designing a variety of marketing materials - from brochures to presentations to website graphics and social media assets.
  • Collaborating with product teams to ensure the product interface reflects our brand and offers a seamless user experience.
Requirements
  • A solid portfolio highlighting graphic design skills, especially in digital marketing and branding.
  • Proficiency in tools like Figma, Adobe Photoshop, Illustrator, InDesign.
  • Creative thinking, a keen eye for detail, good understanding of design principles, typography, color theory and layouts.
  • At least 2 years of experience in graphic design, preferably at a startup.

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