
Digital Marketing Specialist
4 days ago
We are a leading player in the digital marketing space, providing innovative solutions to our clients.
This role entails managing day-to-day campaign performance across various platforms. You will be responsible for coordinating campaign executions, managing pacing, and ensuring quality inventory.
- Manage campaigns on demand side platforms (DSPs) through optimization strategies, campaign insights, and monitoring.
- Develop best-in-class solutions based on available technology.
- Oversee media tracking and analytics setup and implementation.
- Communicate daily format, screen, and inventory performance to stakeholders.
This may be the right fit for you if you have:
- 4-6 years of experience in managing programmatic campaigns.
- Expert knowledge of digital programmatic buying with hands-on experience using DSPs.
- Working knowledge of the holistic digital landscape: video, display, social, programmatic, and marketing analytics.
- Able to proficiently describe KPIs and their relevance to the customer journey.
- Comfortable thinking strategically and analyzing performance in a dynamic environment.
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