Digital Marketing Expert

1 day ago

Pune, Maharashtra, India beBeeDigitalMarketer Full time ₹ 50,00,000 - ₹ 70,00,000

At the forefront of digital marketing and analytics, we are a dynamic agency with a passion for innovation.

About Us:

We specialize in Google Ads, Meta Ads, programmatic marketing, affiliate marketing, SEO and media analytics. Our expert team is dedicated to delivering results-driven campaigns that exceed our clients' expectations.

Key Responsibilities:
  • Developing a deep understanding of various inventories across display, email, programmatic and campaign types - CPC, CPS, CPA.
  • Monitoring and analyzing affiliate performance metrics to optimize campaigns and maximize ROI.
  • Utilizing fraud detection platforms and approaches to drive clean and valuable traffic for clients.
  • Harnessing data sources, Google Analytics, MMP platforms to deliver exceptional results for clients.
  • Liaising with POCs of various affiliate partners to optimize campaigns.
  • Mentoring junior team members to support campaign execution.
  • Sharing campaign performance reports with internal & external stakeholders on a regular basis.
  • Assisting the finance team with spends data on various affiliate channels.
Qualifications:
  • Bachelor's degree preferably in Marketing, Data Analytics or related field.
  • 1-3 years of experience in scaling campaigns across affiliates channels/partners.
  • Strong knowledge of conversion funnels and optimization strategies.
  • Excellent communication skills (oral and written) and ability to work independently.
  • Enthusiasm for making an impact in a dynamic environment.
  • Proficiency in MS Excel, Word, and PowerPoint.

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