Cybersecurity Demand Generation Director
2 weeks ago
At Netenrich, we're seeking a seasoned Cybersecurity Demand Generation Director to lead our charge in driving lead and pipeline generation for our cybersecurity solutions. This role goes beyond impressions and clicks, focusing on meaningful conversations and conversions.
Key Responsibilities:
- Develop and execute both short-term and long-term multi-channel campaigns to drive leads and build a robust sales pipeline.
- Own the campaign calendar and channel strategy for all cybersecurity marketing campaigns.
- Co-own and optimize lead scoring strategies, methodologies, and execution to enhance funnel efficiencies and conversion rates.
- Collaborate closely with internal teams, including research, analytics, marketing operations, SEO, content, Sales Development Representatives, creative, PPC, and SEM teams to execute effective integrated campaigns.
Requirements:
- 10-12 years of focused experience in demand generation, particularly for leading cybersecurity SaaS products or platforms.
- Proven track record of designing, implementing, and running high-conversion DemandGen programs that significantly impact revenue growth.
- Demonstrated ability to deliver quantifiable ROI and multiple growth metrics for previous employers.
We Offer:
- A dynamic and collaborative team environment.
- Opportunities to work on cutting-edge cybersecurity solutions.
- A competitive compensation and benefits package.
About Us:
Netenrich is a leading provider of cybersecurity and digital operations solutions. Our mission is to empower organizations to avoid disruption and manage risk through our innovative technology and expert services. We're committed to delivering exceptional value to our customers and partners, and we're seeking talented professionals like you to join our team.
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