Senior Digital Design Strategist

18 hours ago

Bikaner, Rajasthan, India beBeeUserExperience Full time ₹ 2,00,00,000 - ₹ 2,50,00,000
Lead Designer Position

We are seeking an accomplished Lead Designer to drive our end-to-end design strategy for a unified Aem-based platform.

This role involves partnering with various teams to translate complex business objectives into intuitive, accessible, and scalable user experiences.

  • Owning the consolidated UX vision, defining design principles, patterns, and success metrics that align with organizational goals.
  • Architecting and governing a production-ready design system comprising 100+ responsive components, 5 enterprise-grade templates, and micro-interaction specifications, ensuring strict WCAG 2.1 AA compliance.
  • Leading a distributed UX/UI team: mentoring senior and mid-level designers, conducting rigorous design reviews, and establishing best-practice playbooks (style guidelines, naming conventions, version control).

Serving as the primary liaison to Executive and Legal stakeholders—facilitating design workshops, steering consensus during high-impact design critiques, and incorporating feedback into iterative sprints.

Collaborating with AEM Architects and Front-End leads to confirm component feasibility, handing off detailed Figma specs, and monitoring implementation quality (assessing edge-case states, cross-browser behavior, performance constraints).

Defining and tracking key KPIs (e.g., ≥ 98% design-to-development accuracy, ≥ 85% component reuse rate, user satisfaction scores), and embedding continuous improvement cycles via regular QA/UX audits.

Championing accessibility and inclusivity by conducting audits of color contrast, semantic markup, keyboard navigation, and screen-reader flows, and guiding remediation strategies within design artifacts.

About This Role

The ideal candidate will have excellent communication and leadership skills, with experience in designing user-centered solutions.

They will be responsible for driving the design process, collaborating with cross-functional teams, and ensuring that the final product meets the required standards.

Benefits

This is an exciting opportunity for a talented designer to grow their skills and expertise in a fast-paced environment.

The company offers a competitive salary and benefits package, as well as opportunities for professional development and advancement.

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