Marketing Specialist

2 days ago


Mumbai, Maharashtra, India beBeeMarketing Full time ₹ 1,50,00,000 - ₹ 2,00,00,000

Job Title: Brand Management Specialist

This role is responsible for driving the development and implementation of marketing strategies to enhance brand visibility and appeal.

  • Develop and execute comprehensive marketing plans to meet brand requirements.
  • Lead the creation and dissemination of consumer/shopper insights.
  • Manage communication strategies to optimize brand positioning.
  • Monitor key performance indicators to ensure effective planning.
  • Drive digital campaigns and activations to boost brand engagement.

Key Responsibilities:

  • Market analysis and research to inform marketing strategies.
  • Development and execution of cross-channel marketing campaigns.
  • Brand management and maintenance to ensure consistency across all touchpoints.
  • Stakeholder management to ensure alignment with business objectives.

Required Skills and Qualifications:

  • Strong understanding of market trends and consumer behavior.
  • Excellent analytical and problem-solving skills.
  • Proven experience in marketing strategy development and execution.
  • Effective communication and presentation skills.

Benefits:

  • Opportunity to work with a dynamic team to drive business growth.
  • Professional development and career advancement opportunities.
  • Competitive compensation and benefits package.


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