Content Strategist for Digital Media

5 days ago


Chennai, Tamil Nadu, India Divo Full time

Overview

Divo seeks a seasoned Content Strategist to spearhead our digital media efforts. In this role, you will develop and execute comprehensive content strategies aligned with our brand objectives.

Key Responsibilities

  • Create engaging content calendars and plan video topics, formats, and posting schedules to captivate our audience.
  • Optimize video titles, descriptions, tags, and thumbnails for SEO and audience engagement to increase visibility.

Performance Analysis

  • Analyze performance metrics to refine and improve video strategies, ensuring maximum impact.
  • Collaborate with influencers, creators, and partners to expand our reach and grow our subscriber base.

Audience Engagement

  • Monitor and respond to comments, fostering a sense of community and encouraging user-generated content.
  • Conduct research to understand audience preferences and trends, informing future content decisions.

Team Collaboration

  • Work closely with video editors, graphic designers, and content creators to ensure high-quality output that meets our standards.
  • Coordinate with marketing and PR teams to align campaigns and promotions, driving overall success.

Reporting and Analytics

  • Track channel analytics using tools like YouTube Studio and Google Analytics, providing regular performance reports and actionable insights.

Compensation

We offer a competitive salary of $65,000 per annum, reflecting the value we place on your expertise and contributions to our team.



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