Digital Content Strategist

3 days ago


Chennai, Tamil Nadu, India White Mastery Systems Full time
Job Description:

We are seeking an experienced Digital Content Strategist to join our team at White Mastery Systems. As a key member of our marketing team, you will be responsible for creating engaging and informative content that drives business results.

About the Role:
  • Develop and execute a comprehensive content strategy that aligns with our brand voice and objectives.
  • Collaborate with the marketing team to create a variety of content types, including blog posts, articles, social media content, and website pages.
  • Conduct thorough research on industry-related topics to produce accurate and valuable content.
  • Implement best practices for SEO to optimize content for search engines and improve organic traffic.
  • Monitor and analyze content performance using analytics tools and make data-driven improvements.
Requirements:
  • Exceptional writing, editing, and proofreading skills.
  • Strong understanding of content marketing principles and strategies.
  • Familiarity with SEO tools (e.g., Google Analytics, Ahrefs, SEMrush) and keyword optimization techniques.
  • Proficiency in content management systems (e.g., WordPress).
  • Basic understanding of social media platforms and content formats.
  • Bachelor's degree in Journalism, Communications, Marketing, or a related field.
  • 2+ years of professional experience in content writing or copywriting.
  • Portfolio showcasing diverse content samples.
Compensation:

The estimated salary for this role is $60,000 - $80,000 per annum, depending on experience.

Why Join Us?
  • Competitive salary and growth opportunities.
  • Opportunity to work on diverse and exciting projects.
  • Collaborative and innovative work culture.
  • Flexible working environment (remote/hybrid options available).


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