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Brand Strategist

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Bengaluru, Karnataka, India beBeeBranding Full time ₹ 8,00,000 - ₹ 10,00,000
Marketing Leader Position

We are seeking a dynamic and strategic Marketing Leader to drive growth, positioning, and storytelling of our design-driven lifestyle brand.

This is an exciting opportunity to build meaningful connections with our audience and strengthen brand recall through integrated marketing and creative campaigns.

About the Role

As a Marketing Leader, you will spearhead the brand's voice across all touchpoints — digital, retail, PR, and collaborations — while leading a talented marketing team to deliver impactful campaigns.

Key Responsibilities:
  • Develop and execute marketing strategies to drive awareness, engagement, and sales
  • Plan and manage marketing campaigns across digital, print, retail, and events
  • Ensure brand consistency across communication, visuals, and experiences
  • Lead collaborations, partnerships, influencer, and PR initiatives
  • Manage content creation for social media, website, newsletters, and offline collateral
  • Conduct market research and competitor analysis to identify new opportunities
  • Partner with product and sales teams on GTM and promotional strategies
  • Measure and analyse campaign performance to ensure ROI
  • Manage agencies, vendors, and creative partners
  • Lead and mentor the marketing team