Real Estate Sales Director

4 days ago

Kottayam, Kerala, India beBeeLeader Full time ₹ 1,00,00,000 - ₹ 1,50,00,000

Job Opportunity:

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  • Role Overview

  • The successful candidate will be responsible for leading a team of Closing Managers, setting daily goals, monitoring progress, and improving sales effectiveness through coaching and reviews.

  • They will handle and convert warm and hot walk-ins, build rapport, address objections, and pitch offerings with precision and emotional intelligence.

  • Maintaining in-depth knowledge of project pricing, unit availability, promotional offers, buyer objections, and negotiation levers is crucial for success in this role.

  • They will drive daily adherence to SOPs, from welcoming prospects to structured tours, documentation, CRM updates, and closure workflows.

  • Facilitating upsell conversations, promoting higher floors, premium views, clubhouse upgrades, or add-on parking in line with buyer profiles is a key aspect of the job.

  • Training the team on pitch structure, pricing articulation, objection handling, and negotiation techniques will also be required.

  • Tracking visitor patterns, buyer questions, and conversion blockers, and recommending tactical interventions to improve performance is an ongoing task.

  • Providing real-time market feedback to central teams, including competitor pricing, offers, and buyer sentiment, is also necessary.

  • Ensuring key post-sale touchpoints are managed, hand-holding high-value customers for feedback, referrals, and cross-sell opportunities is a critical responsibility.

Responsibilities and Key Result Areas (KRAs):

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  • Key Responsibilities:
    1. Lead and manage the on-site team of Closing Managers - setting daily goals, monitoring progress, and improving sales effectiveness through coaching and reviews.
    2. Handle and convert warm and hot walk-ins - build rapport, address objections, and pitch offerings with precision and emotional intelligence.
    3. Maintain in-depth knowledge of project pricing, unit availability, promotional offers, buyer objections, and negotiation levers.
    4. Drive daily adherence to SOPs - from welcoming prospects to structured tours, documentation, CRM updates, and closure workflows.
    5. Facilitate upsell conversations — promote higher floors, premium views, clubhouse upgrades, or add-on parking in line with buyer profiles.
    6. Train the team on pitch structure, pricing articulation, objection handling, and negotiation techniques.
    7. Track visitor patterns, buyer questions, and conversion blockers — and recommend tactical interventions to improve performance.
    8. Provide real-time market feedback to central teams — including competitor pricing, offers, and buyer sentiment.
    9. Ensure key post-sale touchpoints are managed — hand-holding high-value customers for feedback, referrals, and cross-sell opportunities.
  • Key Result Areas (KRAs):
    1. Achievement of revenue targets at the site level.
    2. Upsell conversion and average ticket-size optimization.
    3. Post-sale engagement and relationship continuity.
    4. Product and pitch accuracy across customer interactions.
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