Creative Content Strategist
2 weeks ago
Leeford HealthCare Limited, a reputable healthcare provider, seeks a highly skilled Social Media Copywriter to spearhead content creation initiatives.
Key Responsibilities:
Create and oversee the development of engaging, high-quality copy for social media channels, ensuring consistency in tone and messaging across platforms.
Lead the strategy for social media content, including brainstorming and creating captivating posts, stories, and campaigns that drive audience engagement.
Conduct thorough research on industry trends, audience preferences, and competitor activities to inform content direction.
Edit and proofread all social media copy to maintain high standards of clarity, creativity, and adherence to brand guidelines.
Collaborate with cross-functional teams, including marketing, design, and sales, to create integrated content that aligns with marketing goals.
Mentor and provide guidance to junior copywriters, enhancing their writing skills and ensuring adherence to best practices.
Monitor, analyze, and report on the performance of social media campaigns, using insights to refine and optimize future copy efforts.
Requirements and Skills:
4+ years of experience in copywriting, specifically for social media and digital marketing.
Outstanding writing, editing, and storytelling abilities, with a robust portfolio showcasing diverse work.
In-depth understanding of social media platforms and the ability to tailor content to different audiences.
Strong analytical skills to assess content performance and adapt strategies accordingly.
Excellent interpersonal skills to collaborate effectively across teams and manage stakeholder expectations.
Bachelor's degree in Marketing, Communications, or a related field (preferred).
Compensation and Benefits:
The successful candidate will receive a salary of ₹50,000 per month, offering a competitive remuneration package.
The position offers opportunities for growth and professional development in a dynamic and supportive work environment.
Location and Job Type:
This full-time role is based in Ludhiana, allowing for easy access to various amenities and services.
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