Healthcare Content Specialist

11 hours ago

Bareilly, Uttar Pradesh, India beBeeHealthcare Full time ₹ 50,00,000 - ₹ 75,00,000
Medical Content Writer

This is a highly skilled content writer position that requires deep understanding of clinical accuracy, SEO best practices, creative storytelling, and digital marketing. The ideal candidate will have a strong flair for medical writing and marketing.

  • Key Responsibilities:
  • Develop and execute comprehensive content strategies aligned with business goals.
  • Collaborate with cross-functional teams to create impactful SEO-optimized medical content tailored to individual doctor specialties and services.
  • Align content with platform objectives for doctor branding, patient engagement, and lead generation.
  • Optimize content for search engines to drive traffic and improve rankings.
  • Guide design teams on visual assets that complement the content.
  • Ensure consistency in medical illustrations, creatives, and social posts with content objectives.
  • Maintain pulse on patient behavior, disease trends, treatment queries, and doctor marketing needs.
  • Translate doctor expectations into digital content solutions through close collaboration with customer-facing teams.

Required Qualifications:

  • MBBS (Mandatory) with strong medical writing and marketing skills.
  • 3-4 years of experience in healthcare content, preferably in digital marketing agencies or health tech.
  • Proven ability to create impactful SEO and performance-driven content.
  • Understanding of Google algorithms and keyword planning.
  • Excellent communication, leadership, and stakeholder management skills.

Nice to Have:

  • Experience in customer-facing roles or handling doctor/healthcare professional relationships.
  • Prior exposure to brand storytelling, ad copywriting, or campaign ideation in the healthcare space.
  • Comfort working in fast-paced, collaborative environments.

This opportunity is to build scalable content systems that shape digital healthcare narratives. The successful candidate will have a strong understanding of clinical accuracy, SEO best practices, creative storytelling, and digital marketing.

They will also possess excellent communication, leadership, and stakeholder management skills to collaborate effectively with cross-functional innovators in health tech and patient engagement.

The ideal candidate will have a proven track record of creating impactful SEO and performance-driven content, as well as maintaining a pulse on patient behavior, disease trends, and treatment queries.

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