
Senior Manager Data Insights
4 days ago
This is a senior-level position responsible for leading research and strategy initiatives.
The ideal candidate will have expertise in quantitative analysis, data visualization, and strategic insight generation.
- Lead the analysis of audience data using tools such as BARC, internal analytics platforms, and other industry-standard measurement tools.
- Interpret and visualize large data sets to extract key performance insights across genres, time slots, demographics, and platforms.
- Integrate quantitative data with qualitative research (focus groups, viewer feedback, social listening) to build a 360-degree understanding of audience behavior.
- Identify emerging content trends, consumption patterns, and market opportunities to inform content development and scheduling.
Key Responsibilities:
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