Strategic Marketing Specialist

2 weeks ago


saket, India GyanDhan Full time

We are seeking a highly skilled Strategic Marketing Specialist to join our dynamic marketing team at GyanDhan. The ideal candidate will have 1-3 years of experience in marketing and be proficient in designing and implementing innovative marketing campaigns.

Key Responsibilities:

  • Campaign Development: Design, implement, and execute strategic marketing campaigns using multiple channels to maximize lead generation and customer acquisition.
  • Process Automation: Identify opportunities to automate marketing processes based on fundamental triggers, streamlining workflows and improving efficiency.
  • Performance Analysis: Monitor and analyze campaign performance metrics, such as click-through rates, conversion rates, and customer engagement, to identify areas for improvement and implement optimization strategies.
  • Team Collaboration: Work closely with the sales, design, and product teams to align marketing efforts with overall business objectives and ensure consistent messaging and branding across all channels.
  • Trend Monitoring: Stay up-to-date with the latest trends, best practices, and emerging technologies in marketing automation and customer journey management, applying new strategies to drive growth.

Requirements:

  • 1-3 years of experience in marketing, preferably digital.
  • Analytical mindset and ability to interpret data to drive informed decision-making.
  • Strong organizational skills and attention to detail.
  • Ability to work effectively in a fast-paced, deadline-driven environment.
  • Self-motivated and proactive, with a willingness to take ownership of projects and initiatives.
  • Ability to manage multiple projects and prioritize tasks effectively

The estimated salary for this role is around $80,000 - $110,000 per annum, depending on experience and qualifications.



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