Paid Media Expert

3 days ago

Anand, Gujarat, India beBeeSpecialist Full time ₹ 80,00,000 - ₹ 1,00,00,000

Job Opportunity:

  • A highly skilled and experienced Paid Media Specialist is required to drive client success by executing and optimizing paid media campaigns across various platforms.

About the Role:

  • As a Senior Google Ads Associate, you will be responsible for managing paid campaigns across multiple channels including Search, Display, YouTube, Shopping, and Bing.
  • Develop and execute effective PPC strategies and roadmaps that meet client business objectives.
  • Oversee campaign performance, identify areas for improvement, and optimize campaigns for maximum ROI.
  • Collaborate with cross-functional teams to ensure alignment and consistency in campaign execution.
  • Stay up-to-date with the latest industry trends and best practices to incorporate fresh ideas into campaign strategies.

Key Responsibilities:

  1. Campaign Management: Manage and optimize paid campaigns across multiple channels, ensuring maximum effectiveness and alignment with client objectives.
  2. PPC Strategy Development: Develop and execute effective PPC strategies and roadmaps that meet client business objectives.
  3. Performance Analysis: Analyze campaign performance, identify areas for improvement, and optimize campaigns for maximum ROI.
  4. Team Collaboration: Collaborate with cross-functional teams to ensure alignment and consistency in campaign execution.

Required Skills and Qualifications:

  • Strong experience in Google Ads (Search, Display, YouTube, Shopping, and Bing)
  • Hands-on expertise in PPC and Search Engine Marketing
  • Proficient in Google Analytics for performance analysis
  • Familiarity with Digital Marketing principles and tools
  • Experience with Mobile App Campaigns (optional) and Google Shopping Campaigns
  • Skilled in Microsoft Excel for reporting and analysis
  • A strong understanding of Conversion Tracking and Funnel Setup in Google Analytics

About Us:

Lyxel&Flamingo provides comprehensive digital marketing solutions for businesses worldwide.

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