
Senior Marketing and Public Relations Professional
2 days ago
We are seeking a highly motivated individual to join our marketing and public relations team.
The ideal candidate will possess strong communication skills, creativity, and attention to detail.
- Campaign Development: Develop and implement effective marketing strategies to promote unique designer labels and products.
- Content Creation: Produce engaging content for various platforms, including social media, blogs, and newsletters, to enhance brand visibility and connect with the target audience.
- Market Research: Conduct research on current fashion trends, consumer preferences, and competitors to inform marketing strategies and identify opportunities for growth.
- Media Outreach: Establish and maintain relationships with fashion journalists, bloggers, and influencers to secure coverage for Alore's designers and collections.
- Press Releases: Assist in writing and distributing press releases and other communication materials to promote events, launches, and collaborations.
- Brand Messaging: Contribute to the development of brand identity by ensuring consistent messaging across all marketing and PR materials.
- Social Media Management: Manage social media accounts, including content scheduling, engagement with followers, and monitoring analytics to assess performance.
- Reporting: Track and report the effectiveness of marketing and PR campaigns, providing insights and recommendations for improvements.
- Graduate degree in business/marketing/fashion from a reputable institute.
- Availability for an internship period of 4-6 months.
- Experience in high fashion preferred.
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