
Senior Digital Advertising Specialist
1 week ago
As a seasoned Google Ads Manager, you will be responsible for leading and optimizing our paid advertising campaigns to drive measurable business results across multiple industries and verticals. Your expertise in managing large-scale Google Ads accounts with proven expertise in handling monthly ad spends of $50,000 - $70,000 will be instrumental in driving ROI and performance improvement.
You will strategize, execute, and scale paid media campaigns across Search, Display, Shopping, YouTube, and Performance Max platforms. This includes developing and testing new campaign strategies, creatives, bidding tactics to maximize conversions and minimize CPA.
Collaboration with internal teams (SEO, design, and content) is crucial for cohesive campaigns. Staying current with Google Ads innovations, algorithm changes, and industry best practices is also essential.
Key Responsibilities:
- Plan, create, manage, and optimize Google Ads campaigns.
- Manage budgets ranging between $40K+ per month with a focus on ROI & performance improvement.
- Conduct deep-dive data analysis, reporting to drive decision making & continuous optimization.
- Develop and test new campaign strategies, creatives, bidding tactics to maximize conversions and minimize CPA.
- Collaborate closely with internal teams (SEO, design, and content) for cohesive campaigns.
- Stay current with Google Ads innovations, algorithm changes, and industry best practices.
- Implement conversion tracking, audience targeting, remarketing strategies, and attribution modeling.
- Provide regular reports and actionable insights to stakeholders.
- 4-5 years of proven experience in managing Google Ads campaigns with large budgets.
- Expertise in handling a monthly spend of $50,000 - $70,000.
- Strong understanding of Google Ads Manager, Google Analytics, & Data Studio.
- Experience across all Google Ads types (Search, Display, Shopping, Video, Performance Max).
- Excellent analytical skills with a data-driven mindset.
- Strong communication and project management abilities.
- Google Ads Certification (preferred).
- Ability to work in a fast-paced, results-oriented environment.
We are pioneers in leveraging cutting-edge technology to revolutionize the way businesses operate and thrive in the digital age. Our core specialization lies in a diverse range of IT services tailored to meet the dynamic needs of modern enterprises.
Our team of experts is dedicated to delivering unparalleled excellence in every project we undertake. Through advanced analytics techniques and artificial intelligence algorithms, we empower businesses to unlock the full potential of their data, gaining invaluable insights that drive strategic decision-making and foster innovation.
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