Digital Content Strategist

2 days ago


Dombivli, Maharashtra, India Outlook Publishing (India) Pvt. Ltd. Full time

We are seeking a highly skilled Digital Content Strategist to join our dynamic team at Outlook Publishing (India) Pvt. Ltd.

As a key member of our editorial department, you will be responsible for developing and implementing a comprehensive content strategy that drives engagement and growth across all social media platforms.

About the Role:

We are looking for an experienced professional with a passion for storytelling and social media marketing. Your primary objective will be to create and execute a content roadmap that showcases our brand's unique voice and vision.

Key Responsibilities:

  • Develop a data-driven content strategy that aligns with our brand identity and resonates with our target audience
  • Create high-quality, engaging content that captures the essence of travel and exploration
  • Implement and manage social media campaigns across multiple platforms, including Instagram, Facebook, X, and others
  • Analyse performance metrics and provide actionable insights to inform future content decisions
  • Collaborate closely with our editorial, design, and marketing teams to ensure consistency and quality in all content outputs
  • Stay up-to-date with emerging trends and best practices in social media marketing and content creation

What We're Looking For:

We are seeking a highly motivated and creative individual who can think strategically and execute tactically. If you have a proven track record in digital content marketing and are passionate about driving business results through engaging storytelling, we want to hear from you

Requirements:

To be successful in this role, you will need:

  • A minimum of 5-6 years of experience in digital content marketing or a related field
  • Proven expertise in creating compelling content that drives engagement and growth on social media
  • Strong understanding of social media analytics and performance metrics
  • Ability to work collaboratively as part of a dynamic team
  • Excellent communication and project management skills
  • Familiarity with industry-standard tools such as Canva, Photoshop, and video editing software

Salary: ₹60 lakhs - ₹80 lakhs per annum



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