Marketing Communications Specialist

1 day ago

Palakkad, Kerala, India beBeeMarketing Full time ₹ 8,00,000 - ₹ 10,00,000
Marketing and Public Relations Professional

A metropolitan wear brand is seeking an enthusiastic and creative Marketing and Public Relations professional to enhance its brand visibility and connect with the target audience.

Key responsibilities include campaign development, content creation, market research, media outreach, press releases, brand messaging, social media management, and reporting.

  • Campaign Development: Develop marketing strategies that promote unique designer labels and products.
  • Content Creation: Create engaging content for various platforms, including social media, blogs, and newsletters.
  • Market Research: Conduct research on current fashion trends and consumer preferences.
  • Media Outreach: Build and maintain relationships with fashion journalists, bloggers, and influencers.
  • Press Releases: Assist in writing and distributing press releases and other communication materials.
  • Brand Messaging: Contribute to the development of brand identity by ensuring consistent messaging across all marketing and PR materials.
  • Social Media Management: Manage social media accounts, including content scheduling, engagement with followers, and monitoring analytics.
  • Reporting: Track and report the effectiveness of marketing and PR campaigns.

Requirements include a degree in business/marketing/fashion from a reputed institute, availability for an internship period of 4-6 months, and prior experience in high fashion is preferred but not required.

This opportunity involves working closely with the founder and networking with upcoming fashion designers/creators. You will have the chance to develop your skills and knowledge in marketing and public relations while contributing to a dynamic and creative team.

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