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Marketing Communications Strategist

2 weeks ago

Palakkad, Kerala, India beBeeCommunications Full time US$ 1,20,000 - US$ 1,50,000

At the forefront of a rapidly evolving industry, our organization is poised to revolutionize the way businesses interact with customers. To drive this transformation, we are seeking an exceptional Marketing Communications Manager who will play a pivotal role in shaping our brand narrative and communication strategy.

Key Responsibilities
  • Brand Identity and Storytelling
    • Create and maintain a consistent brand voice and visual identity that resonates with our target audience.
    • Develop compelling narratives that translate complex product and customer success stories into engaging content.
  • Marketing Materials and Campaigns
    • Design and manage high-impact marketing collateral, including decks, one-pagers, case studies, videos, and event materials.
    • Promote customer success stories through strategic partnerships and collaborations.
  • Digital Presence and Outreach
    • Cultivate and optimize our social media presence on organic and paid channels to reach a wider audience.
    • Plan and execute targeted Ads and account-based marketing (ABM) campaigns to drive engagement and conversion.
    • Amp up thought leadership and customer stories across social platforms to establish our expertise.
  • Events and Partnerships
    • Establish and promote our brand presence at prominent industry events, conferences, and partner showcases.
    • Lead pre-event communication, on-ground branding, and post-event follow-up campaigns to maximize impact.
  • Data-Driven Insights
    • Analyze performance metrics of brand, social, and outreach initiatives to inform data-driven decisions.
    • Provide actionable recommendations to optimize campaigns and strengthen brand positioning.
    Requirements
    • A minimum of 5–7 years of experience in B2B SaaS / Tech marketing, with a focus on branding, communications, and multi-channel campaigns.
    • Proven storytelling, copywriting, and content creation skills that captivate audiences.
    • Hands-on expertise with Ads, HubSpot, cold email campaigns, and ABM strategies.
    • Experience in creating impactful collateral and managing brand presence at events.
    • A data-driven mindset with comfort in tracking and reporting campaign impact.
    • Creative thinker with an eye for detail and design.
    • A self-starter who thrives in fast-paced startup environments.
    Why Join Us?
    • A competitive salary and benefits package.
    • The flexibility to work remotely with flexible hours.
    • Two trips to collaborate with our leadership team per year.
    • The opportunity to shape our external voice and communication from the ground up.
    • Full ownership across branding, socials, and outreach campaigns.
    • Close collaboration with leadership in a high-impact, visible role.

If you're a skilled Marketing Communications professional with a passion for crafting stories, building presence, and executing campaigns – we'd love to hear from you.