
Mobile Game Acquisition Leader
3 days ago
Job Title: User Acquisition Manager
We are seeking a seasoned professional with expertise in user acquisition to lead our team. The ideal candidate will have extensive experience in managing user acquisition strategies, focusing on mobile games.
The successful User Acquisition Manager will be responsible for:
- Setting up and optimizing campaigns across Meta, Google Adwords, and Apple Search Ads platforms.
- Developing, tracking, and enhancing user acquisition campaigns.
- Uploading new creative assets to the content library.
- Providing performance reports and communicating results to stakeholders.
- Analyzing campaign performance based on ROI, ROAS, and projected LTV.
The ideal candidate will possess:
- 5+ years of relevant experience in user acquisition, preferably in mobile games.
- Demonstrated leadership skills, including mentoring and guiding team members.
- An entrepreneurial mindset with a willingness to take ownership and initiative.
- Excellent data analysis skills and experience working in a metrics-driven environment.
- Practical knowledge of tracking technologies, methods, and UA KPIs.
- User acquisition strategy development
- Campaign management
- Data analysis
- Leadership
- Entrepreneurial mindset
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