Marketing Strategist

4 weeks ago


Mumbai, Maharashtra, India Riverforest Connections Private Limited Full time

About the Role

We are seeking a highly skilled Marketing Specialist to support our Nordics Marketing lead in driving and executing marketing initiatives that align with our Nordic business priorities. This role encompasses a diverse range of marketing tasks and responsibilities, including campaign management, events, webinars, content marketing, and account and deal-based marketing support.

The Marketing Specialist will collaborate closely with the Head of Marketing for the Nordics as well as sales and account teams to develop and implement marketing strategies and tactics that help the Nordic business thrive and succeed. This is a hands-on, high-energy role that requires a self-driven individual with a strong sense of urgency and speed.

Key Responsibilities:

  • Collaborate with the Marketing Lead Nordics to execute strategic programs that drive regional goals.
  • Design and execute demand generation campaigns and activities.
  • Develop and implement ABM/DBM campaigns for large accounts and to support key strategic deals.
  • Support, organize, and execute events, seminars, roundtables, and webinars remotely.
  • Manage social media channels, including content creation, design, and copywriting.
  • Coordinate and execute co-partner marketing activities with strategic business partners.
  • Create, manage, and execute the development of tailored customer newsletters.
  • Develop high-quality content and thought leadership materials in collaboration with regional stakeholders.
  • Manage and report on MQL, including lead follow-ups.
  • Track and analyze marketing activities, providing detailed analytics, learnings, and best practices.
  • Oversee web digital channels and social media efforts.
  • Create and manage website and landing page content.
  • Produce client testimonials, including scriptwriting, content creation, and video production.

Requirements:

  • Min 5 years of experience in B2B field marketing, ABM & DBM.

About Riverforest Connections Private Limited

Riverforest Connections Private Limited is a leading company in the industry, and we are looking for a talented Marketing Specialist to join our team. If you have a passion for marketing and a strong desire to succeed, we encourage you to apply for this exciting opportunity.



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