Senior Performance Marketing Specialist

2 days ago

Kannur, Kerala, India beBeePerformance Full time ₹ 15,00,000 - ₹ 20,00,000

Senior Performance Marketing Specialist

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This position involves planning, creating, implementing, and optimizing paid media campaigns on Meta and Google platforms to achieve business goals.

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We are seeking a skilled professional with experience in managing paid media campaigns, analyzing performance data, and developing strategies that align with industry best practices.

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The ideal candidate will have strong analytical skills, proficiency in using analytics tools, and knowledge of A/B testing methodologies.

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In addition, they should be creative, able to develop compelling ad copy and visuals, and have excellent organizational skills to manage multiple campaigns simultaneously.

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Familiarity with other digital advertising platforms and tools is a plus, as well as up-to-date knowledge of digital marketing trends and industry standards.

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This role requires effective collaboration with cross-functional teams and the ability to work in a fast-paced environment.

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Required Qualifications:

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  • ">
  • A minimum of 2-3 years of experience in managing paid media campaigns on Meta (formerly Facebook) and Google platforms.">
  • Strong analytical skills with the ability to analyze campaign performance data and extract actionable insights.">
  • Proficiency in using analytics and reporting tools, such as Google Analytics, Facebook Ads Manager, and other relevant platforms.">
  • Knowledge of A/B testing methodologies and experience optimizing campaigns for conversions.">
  • Creative mindset with the ability to develop compelling ad copy and visuals.">
  • Strong organizational skills and the ability to manage multiple campaigns simultaneously.">
  • Familiarity with other digital advertising platforms and tools is a plus.">
  • Up-to-date knowledge of digital marketing trends, best practices, and industry standards.">
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