AGM - Lead CIoT Retail & E-Com GTM Strategist
4 weeks ago
Job Title: AGM - Lead CIoT Retail & E-Com GTM
Job Summary:
We are seeking an experienced AGM to lead our CIoT Retail & E-Com GTM team. The successful candidate will be responsible for developing and executing channel go-to-market plans for our Enterprise / Consumer IoT & IIOT products.
Key Responsibilities:
- Map market opportunities for new and existing IoT / IIoT products for each channel and identify geographies and stores launches, design channel sales processes, customer journeys and after sales support.
- Onboard and manage channel partners, Integrated IoT aggregators, dealers.
- Create channel partners' targets and incentive structures based on opportunity and market intensity.
- Create channel merchandising, visibility, and product listings (for digital channels) to increase customer awareness and interest at point of sales.
- Plan channel activation and promotional activities in line with targets. Ensure sufficient inventory levels by providing these inputs to procurement teams.
- Responsible for promoter productivity, incentives, training, and R&R.
Requirements:
- 5-6 years of experience in leading sales strategies and planning, new brand/market launch.
- Past experience in channel sales is a must. VIL retail and MT channel sales would be a plus.
- Good connect and engagements with the aggregators, Integrated IoT partners, dealers.
- Past experience of GTM and trade promotional activities for device business.
- Should be able to engage with various circle teams and able to drive outcomes.
- Able to coordinate with cross-functional teams e.g. Marketing, brand, and legal etc.
- Consumer-focused mind-set to deliver the best experience at POS.
Desired Competencies/Skills:
- Influencing/negotiation skills, effective relationship management skills, and proven ability to function within a matrix organization.
- Experience in handling business in a B2B and B2C environment.
- Experience in handling GTM and trade promotional activities for device business.
Must Have Technical/Professional Qualifications:
Post-graduate degree or diploma (MBA)
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