
Digital Email Campaign Manager
2 days ago
Job Opportunity
We are seeking an experienced Email Marketing Specialist to manage end-to-end campaign execution, including setup, data selection, rollout and reporting.
About the Role
The ideal candidate will have a strong passion for email marketing campaigns, hands-on expertise in Oracle platforms (Responsys, Unity, Infinity IQ) and advanced SQL skills.
Key Responsibilities
- Manage campaign execution from start to finish.
- Build, launch and optimize email campaigns across Oracle platforms.
- Create customer workflows, segmentation and targeting strategies.
- Develop insights from complex data sets and present actionable recommendations.
- Write and optimize SQL queries using advanced PL/SQL concepts.
- Conduct A/B testing and hyper-personalization campaigns.
- Compile campaign performance reports ensuring data accuracy and integrity.
- Collaborate with cross-functional teams to ensure cohesive campaign execution.
Requirements
- 4+ years of experience designing and managing email campaigns using Oracle Responsys.
- Strong experience in Oracle Unity CDP implementation and BI reporting.
- Proficient in SQL / PL-SQL with expertise in writing complex queries.
- Strong Excel skills (Pivot Tables, advanced data analysis).
Competencies
- Motivated and collaborative with effective time management.
- Strong problem-solving and multitasking abilities.
- Excellent communication skills (written, verbal and presentation).
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