Digital Marketing Ad Campaign Specialist
2 weeks ago
We are seeking a skilled Meta Ads Manager to join our team in this key digital marketing role.
About the Role:
This specialist will be responsible for planning, creating, and managing paid advertising campaigns on Meta platforms, including Facebook, Instagram, WhatsApp, and Google platforms.
Key Responsibilities:
- Setup and management of ad campaigns on Meta and Google Ads
- Keyword research and audience targeting strategies
- Budget allocation and bid optimization
- A/B testing of creatives and ad copies
- Performance monitoring with Google Analytics and Meta Business Suite
- Optimization of CTR, CPC, ROAS, and conversions
- Reporting and analysis of campaign results
- Staying updated with digital marketing trends
About You:
To succeed in this role, you should have a strong understanding of digital marketing principles, including data-driven ad strategies and keyword research. You should also have excellent analytical and problem-solving skills, as well as the ability to stay up-to-date with the latest industry trends.
You will utilize your expertise to develop effective ad campaigns that drive business growth and achieve desired outcomes. This is an exciting opportunity for a skilled professional looking to take their career to the next level.
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