Digital Marketing Expert

5 days ago

Alwar, Rajasthan, India beBeeDigital Full time ₹ 40,00,000 - ₹ 80,00,000

Job Title: Performance Marketing Specialist

About the Role:

We are seeking a results-driven performance marketing specialist to develop and execute strategic advertising campaigns for our clients. As a key member of our team, you will be responsible for driving qualified leads and delivering measurable ROI.

Key Responsibilities:

  • Plan, launch, manage, and optimize advertising campaigns to achieve business objectives.
  • Develop audience targeting strategies tailored to specific market segments.
  • Collaborate with content teams to create high-converting ad creatives and messaging.
  • Monitor campaign performance daily and provide actionable insights based on analytics.
  • Run A/B tests to continuously improve ad performance, CTR, and conversion rates.
  • Manage campaign budgets to ensure efficient spend and high ROI.
  • Prepare detailed performance reports and present findings to internal stakeholders and clients.
  • Stay up-to-date with platform updates and industry trends.

Required Skills and Qualifications:

  • 3–6 years of experience in digital marketing with a focus on performance marketing.
  • Minimum 2+ years of hands-on experience managing Ads (Lead Gen Forms, Sponsored Content, InMail, etc.).
  • Proven experience working with US-based clients; understanding of the US market and customer behavior is a must.
  • Proficiency with Campaign Manager, Google Analytics, and other marketing tools.
  • Strong analytical skills and comfort with metrics, attribution models, and dashboards.
  • Excellent written and verbal communication skills.
  • Self-motivated, results-oriented, and able to work independently.

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