
Digital Branding Expert
2 days ago
We are seeking an experienced digital branding expert to lead our marketing campaigns.
The ideal candidate will have a proven track record in managing high-impact campaigns, leading cross-functional teams, and delivering tangible brand lift and awareness outcomes.
Key responsibilities include strategizing, planning, and executing digital branding campaigns across multiple platforms.
The candidate should define clear campaign objectives and KPIs tied to brand metrics such as reach, recall, engagement, and perception.
They should build detailed media plans and forecasts in alignment with brand goals and seasonal marketing initiatives.
Collaboration with creative, content, and analytics teams is essential to ensure coherent messaging and optimal delivery.
Real-time monitoring of campaign performance, identifying optimization opportunities, and adjusting strategies to maximize impact are crucial skills required.
Preparing and presenting well-structured performance reports, highlighting brand impact and learnings, is also an essential responsibility.
Maintaining relationships with media platforms, publishers, and agency partners and staying ahead of industry trends, ad-tech developments, and evolving platform capabilities are additional requirements.
**Required Skills:**
- Strategic thinking and planning
- Campaign management and execution
- Team leadership and collaboration
- Digital marketing and analytics
**Benefits:**
We offer a dynamic and innovative work environment, opportunities for professional growth and development, and a competitive compensation package.
**Others:**
This role requires a proactive and flexible individual who can adapt to changing priorities and deadlines. The ideal candidate will be passionate about digital marketing and have a strong understanding of the latest trends and technologies.
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