Digital Marketing Operations Specialist
2 days ago
We are seeking a Digital Marketing Operations Specialist to join our team at Arudra Engineers Pvt Ltd in Chennai, India.
About the RoleThis is a full-time position that involves managing our digital marketing efforts, including website management, social media marketing, general digital marketing, research and data management, operations management, and administrative tasks.
Key Responsibilities- Website Management:
- Manage content on our website
- Coordinate website upgrades and updates with design agencies
- Analyze viewership and coordinate web-based enquiries
- Manage online store/e-commerce
- Social Media Marketing:
- Manage company LinkedIn page
- Work with teams to generate content for LinkedIn page
- Analyze viewership and provide social media marketing ideas for business enhancement
- Assist in drafting weekly newsletters
- General Digital Marketing:
- Develop content for company brochures, advertorials, and posters
- Work with design agencies to create digital content (logos, brochures, newsletters, etc.)
- Coordinate promotional photos and videos required for various products and services
- Research & Data Management:
- Conduct secondary research by coordinating with management teams and providing timely research reports
- Put together key marketing and sales reports using basic data intelligence tools like PowerBi and Microsoft Excel
- Operations Management:
- Develop resource management tools - CRM systems, stock keeping/ERP systems
- Identify new tools to tackle business process issues and enhance overall efficiency of operational tasks
- Administrative Tasks:
- Assist sales team with marketing and sales reports and ongoing sales meetings
- Provide timely updates on industry trade shows and relevant conferences
- Coordinate business meetings and virtual client calls
- Bachelor's degree
- Work experience: 1-3 years or any summer internships
- Proficient in Microsoft Office (Word, PowerPoint, Outlook, and Microsoft Excel)
- Strong organizational, communication, and analytical skills
- Experience utilizing Customer Relationship Management (CRM) software
We offer a competitive salary ranging from ₹800,000 to ₹1,200,000 per annum, depending on experience. In addition, you will have opportunities for professional growth and development in a dynamic work environment.
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