Lead Demand Generation Specialist

2 weeks ago

Bengaluru, Karnataka, India beBeeDemandGeneration Full time ₹ 1,20,00,000 - ₹ 1,50,00,000
Job Overview

We are seeking a seasoned demand generation leader to spearhead our multi-channel strategies across paid media, SEM, content syndication, email, social, webinars, and virtual/in-person events.

This individual will drive alignment with Sales, SDRs, and Partner Marketing to achieve quarterly pipeline and revenue goals. They will develop strategic campaigns to build awareness, generate qualified leads, and accelerate the sales pipeline across priority verticals.

The ideal candidate has 12+ years of B2B SaaS marketing experience with a strong focus on demand generation, ABM, and revenue marketing. They should possess hands-on expertise with marketing and sales tech stacks, including HubSpot, Salesforce, 6sense, Ads, Google Ads, Drift/Chat, and MAP/CRM/ABM tools.

Key Responsibilities
  • Develop and execute multi-channel demand generation strategies
  • Drive alignment with Sales, SDRs, and Partner Marketing teams
  • Develop strategic campaigns to build awareness and generate qualified leads
  • Accelerate the sales pipeline across priority verticals

Requirements:

We are looking for a highly experienced and skilled professional who possesses:

  • 12+ years of B2B SaaS marketing experience with a strong focus on demand generation, ABM, and revenue marketing
  • Hands-on expertise with marketing and sales tech stacks, including HubSpot, Salesforce, 6sense, Ads, Google Ads, Drift/Chat, and MAP/CRM/ABM tools
  • A deep understanding of full-funnel marketing, campaign orchestration, lead lifecycle, and pipeline attribution
  • Strong leadership, strategic thinking, project management skills, and collaboration with cross-functional teams
Benefits

The selected individual will have the opportunity to work with a talented team and contribute to the growth and success of our organization. They will also have access to ongoing training and development opportunities to enhance their skills and knowledge.

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