Senior Digital Marketing Strategist for Healthcare Innovations
1 day ago
Dozee is a pioneering healthcare technology company that revolutionizes patient care through AI-powered contactless remote patient monitoring and early warning systems. Headquartered in Bangalore, India, and with a presence in the US, Dozee has established itself as a leader in the healthcare industry.
SalaryWe offer an estimated salary of $120,000 per annum, commensurate with experience, to our successful candidates.
Job DescriptionAs a Senior Digital Marketing Strategist for Healthcare Innovations, you will be responsible for developing and executing comprehensive digital marketing campaigns across various channels to drive engagement and conversions for our innovative healthcare solutions. You will work closely with cross-functional teams, including product, sales, and design, to ensure cohesive and effective digital marketing efforts.
Key Responsibilities- Utilize CRM systems to design, implement, and manage digital campaigns aimed at driving engagement and conversions.
- Oversee the management of the sales funnel, ensuring effective lead nurturing and conversion strategies.
- Manage digital touchpoints, including the website and social media handles, to enhance brand visibility and engagement.
- Analyze and report on digital marketing performance metrics, providing actionable insights for continuous improvement.
Our ideal candidate will have:
- A Bachelor's degree in Marketing, Business, or a related field; MBA or advanced degree is a plus.
- 5-8 years of experience in digital marketing, preferably with a reputed marketing agency or healthcare industry.
- Comprehensive expertise in digital and internet advertising strategies, including CPA, CPM, CPC, search marketing, lead generation, and direct response campaigns.
- In-depth knowledge of LinkedIn and HubSpot for campaign management, lead nurturing, and analytics.
- Strong understanding of global SEO strategies, including keyword research, on-page and off-page optimization, technical SEO, and performance tracking.
At Dozee, we offer a dynamic and inclusive work environment, competitive salaries, and opportunities for growth and development.
OthersDozee is committed to creating an inclusive environment for all employees and celebrates diversity. We are an equal opportunity employer and do not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.
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