Digital Media Strategist

1 month ago


Mumbai, Maharashtra, India ScaleneWorks Full time

**Job Title:**
Social Media Executive

**Employment Type:** Full-time

**Reports To:** Marketing Director


**Key Responsibilities:**

  • Develop and implement social media strategies aligned with business goals.
  • Create comprehensive social media content, including original text, photos, videos, and news.
  • Collaborate with other teams to ensure brand consistency.
  • Plan and execute paid social media campaigns, including budget planning and content ideation.
  • Monitor and analyze performance metrics and suggest improvements.
  • Build and maintain relationships with customers, industry professionals, and influencers.


**Qualifications:**

  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Proven working experience in social media marketing or as a Digital Media Specialist.
  • Excellent consulting, writing, editing, presentation, and communication skills.
  • Demonstrable social networking experience and social analytics tools knowledge.
  • Adequate knowledge of web design, web development, CRO, and SEO.


**Preferred Qualifications:**

  • Experience in the real estate industry or technology sector.
  • Proficiency in Adobe Creative Suite or other media editing software.
  • Certification in Google Analytics or related


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