Digital Marketing Strategist

1 day ago

Chennai, Tamil Nadu, India beBeeStrategist Full time ₹ 15,00,000 - ₹ 20,00,000

Job Title: Digital Marketing Strategist

As a Digital Marketing Strategist, you will be responsible for developing and implementing effective digital marketing strategies to improve our online presence and drive traffic.

The ideal candidate will have a minimum of 5 years of experience in SEO and be proficient in HTML, CSS, JavaScript, and content management systems (CMS) like WordPress or Wix.

You will also have strong analytical skills and experience with data analysis, as well as excellent written and verbal communication skills.

In this role, you will work closely with the content team to produce high-quality, SEO-friendly content and implement link-building strategies to increase domain authority.

You will also be responsible for monitoring and analyzing competitors' digital marketing strategies and adjusting our strategies accordingly.

Key Responsibilities:

  • Develop and implement effective digital marketing strategies to improve online presence and drive traffic.
  • Conduct thorough keyword research to guide content creation and optimization.
  • Optimize website content, meta descriptions, and titles to ensure they are search-engine friendly.
  • Perform regular website audits to ensure compliance with digital marketing best practices and address technical issues.
  • Collaborate with the content team to produce high-quality, SEO-friendly content.
  • Implement link-building strategies to increase domain authority.
  • Use tools like Google Analytics and Google Search Console to track, report, and analyze website analytics and digital marketing initiatives.
  • Monitor and analyze competitors' digital marketing strategies and adjust our strategies accordingly.

Required Skills and Qualifications:

  • Experience: Minimum 5 years of experience in digital marketing.
  • Technical Skills: Proficient in HTML, CSS, JavaScript, and CMS like WordPress or Wix.
  • Strong analytical skills and experience with data analysis.
  • Excellent written and verbal communication skills.
  • Preferred Qualifications: Certifications in digital marketing are a plus. Education: Bachelor's degree in marketing, computer science, or a related field.

We Offer:

  • A competitive salary and benefits package.
  • Opportunities for professional growth and development.
  • A dynamic and supportive work environment.

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