Digital Marketing Strategist

2 days ago


Chennai, Tamil Nadu, India beBeeMarketing Full time ₹ 90,00,000 - ₹ 1,20,00,000

Job Title: Digital Marketing Strategist

">Key Responsibilities:
  • Develop a content strategy aligned with brand goals, campaigns, and product initiatives.
  • Define strategies to increase followers, engagement, and brand awareness across platforms.
  • Collaborate with marketing teams to ensure content consistency and brand alignment.
  • Monitor emerging social media trends and competitor activities.
Content Creation & Engagement:
  • Create engaging short-form and long-form video content.
  • Drive community engagement by responding to messages and comments in a timely manner.
Analytics & Optimization:
  • Track and analyze key metrics such as reach, impressions, engagement, CTR, and conversions.
  • Optimize content delivery and posting schedules based on data-driven insights.
Qualifications & Experience:
  • 3 to 5 years of hands-on experience in social media management and digital marketing.
  • Strong track record of growing brand presence and community engagement.
Technical Skills:
  • Familiarity with Facebook, Instagram, LinkedIn, YouTube, Twitter, and TikTok.
  • Basic knowledge of Content Creation Tools: Canva, Photoshop, Illustrator.
  • Video Editing: Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve.
  • Social Media Management Tools: Hootsuite, Buffer, Sprout Social, or equivalent.
  • Analytics: Native platform insights, Google Analytics, Meta Business Suite.


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