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3 days ago
About Experiences Digital
We are a leading digital media company specializing in content production, tech solutions, and digital signage services.
Job Overview:
This role is responsible for developing and executing performance marketing strategies on Meta (Facebook/Instagram) and Google advertising platforms to drive business objectives.
Main Responsibilities:
- Develop and implement performance marketing strategies for Meta and Google Ads to drive performance and achieve business goals.
- Monitor campaign performance metrics on these platforms to ensure objectives are met and provide actionable insights for optimization.
- Manage budgets for marketing campaigns to maximize ROI and efficiency.
- Collaborate with cross-functional teams to create compelling ad creatives and landing pages tailored for Meta and Google that drive conversions.
- Conduct A/B testing on Meta and Google campaigns to identify high-performing strategies and continuously improve campaign performance.
- Stay updated with the latest trends, tools, and best practices in Meta and Google advertising.
- Prepare detailed reports on campaign performance and present findings to stakeholders.
Salary Range:$120,000 - $160,000 per year
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