Digital Growth Strategist

3 days ago


Gurgaon, Haryana, India Experiences Digital Full time
Performance Marketing Manager Job Description

About Experiences Digital

We are a leading digital media company specializing in content production, tech solutions, and digital signage services.

Job Overview:

This role is responsible for developing and executing performance marketing strategies on Meta (Facebook/Instagram) and Google advertising platforms to drive business objectives.

Main Responsibilities:

  • Develop and implement performance marketing strategies for Meta and Google Ads to drive performance and achieve business goals.
  • Monitor campaign performance metrics on these platforms to ensure objectives are met and provide actionable insights for optimization.
  • Manage budgets for marketing campaigns to maximize ROI and efficiency.
  • Collaborate with cross-functional teams to create compelling ad creatives and landing pages tailored for Meta and Google that drive conversions.
  • Conduct A/B testing on Meta and Google campaigns to identify high-performing strategies and continuously improve campaign performance.
  • Stay updated with the latest trends, tools, and best practices in Meta and Google advertising.
  • Prepare detailed reports on campaign performance and present findings to stakeholders.

Salary Range:$120,000 - $160,000 per year



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