Digital Marketing Expert

2 days ago

Ahmedabad, Gujarat, India beBeePerformance Full time US$ 1,00,000 - US$ 1,75,000
Optimize Digital Performance with Us

We are shaping the future of energy through innovation, sustainability, and digital excellence. To strengthen our growth marketing capabilities, we are seeking a highly experienced Senior Performance Analyst who will play a strategic role in optimizing and scaling our digital performance across global markets.

Key Responsibilities
  • Lead end-to-end performance analysis across paid media channels including Google Ads, Meta Ads, TikTok Ads, Programmatic Ads, etc.
  • Develop and own advanced dashboards and reporting frameworks for leadership visibility.
  • Translate complex data into strategic recommendations that drive measurable business growth.
  • Partner with Paid Media Managers, Growth Marketing, and Data Science teams to shape acquisition and retention strategies.
  • Conduct deep-dive analyses on attribution models, conversion paths, and media mix optimization.
  • Mentor junior analysts and contribute to building a data-driven culture within the organization.
Necessary Skills and Qualifications
  • 7+ years of proven experience in performance marketing, media analytics, or digital growth roles.
  • Strong command of digital ad platforms including Google Ads, Meta Ads, TikTok Ads, and emerging channels.
  • Proficiency in advanced analytics & BI tools such as Looker Studio, Tableau, Power BI, SQL (preferred).
  • Solid understanding of attribution modeling, incrementality testing, and ROI forecasting.
  • Exceptional analytical skills with the ability to connect performance data to strategic business outcomes.
  • Strong communication skills to present findings and influence senior stakeholders.

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