
Beverage Sales and Marketing Expert
16 hours ago
Job Summary:
- To develop and execute strategic plans for beverage distribution and sales.
- Maintain annual sales and distribution plans to achieve revenue, profit, and brand equity targets.
Responsibilities:
- Formulate sales strategies to drive business growth across India.
- Develop and implement plans to increase market share and profitability.
- Implement effective monitoring mechanisms to ensure achievement of sales plans.
Pricing and Market Intelligence:
- Continuously monitor pricing patterns in the market and adjust prices accordingly.
- Establish a market intelligence system to provide regular updates on market data, competitor activities, new product opportunities, and environmental changes.
Leadership and Team Management:
- Lead and develop the 3P zonal sales team.
- Manage local business expansions along with distributors.
Key Performance Indicators:
- Overall achievement of sales, turnover, and market share targets.
- Sales conversion rate.
- Monthly recurring revenue.
Requirements:
- MBA from a top-tier institute.
- Minimum 8-10 years' experience in sales of FMCG products or category development.
- FMC background preferred, especially from beverage or gourmet foods industry.
- Proven experience as a sales manager, business development manager, or territory manager.
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