AGM-Postpaid Marketing Specialist
4 weeks ago
Vodafone Idea Limited is a leading telecom service provider in India, offering pan-India voice and data services across 2G, 3G, and 4G platforms. The company is committed to delivering delightful customer experiences and contributing to the creation of a truly 'Digital India' by enabling millions of citizens to connect and build a better tomorrow.
Role
Postpaid Marketing Specialist
Job Level/Designation
AGM Postpaid Marketing
Function / Department
Marketing / Cluster / M2
Location
Ahmedabad
Job Purpose
Manage and grow Postpaid Base and Revenue, delivering share growth.
Key Result Areas/Accountabilities
- Deliver Base growth as well as Revenue outcomes as per DB.
- Deliver NPS leadership for Postpaid consumers.
- Drive preference to win incremental share from Postpaid consumers in the category – MNP.
- Aid Sales to drive incremental; new adds thru strong GTM deployment.
- Understand consumer trends and competition landscape to aid insights and proposition development.
Core Competencies, Knowledge, Experience
- Understand consumers and emerging consumer trends and consumer buying behavior.
- Have the ability to sift through consumer speak and generate insights to build a comprehensive GTM, aid proposition development etc.
- Digital landscape, choice of media vehicles to impact consideration and choice. SEO, Performance Marketing.
- Clear understanding of ROI on Media outlays.
- Strong Cross functional skills and ability to work with ambiguity and unstructured environments is a requirement.
Must have technical / professional qualifications
Consumer Marketing experience with Sales and Distribution - Should have managed a sales Territory.
MBA from a tier 1/2 school is essential with 2 – 5 years of experience
Vodafone Idea Limited (formerly Idea Cellular Limited)
An Aditya Birla Group & Vodafone partnership
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