AGM-Postpaid Marketing Specialist

4 weeks ago


Ahmedabad, Gujarat, India Vodafone Idea Limited Full time

Vodafone Idea Limited is a leading telecom service provider in India, offering pan-India voice and data services across 2G, 3G, and 4G platforms. The company is committed to delivering delightful customer experiences and contributing to the creation of a truly 'Digital India' by enabling millions of citizens to connect and build a better tomorrow.

Role

Postpaid Marketing Specialist

Job Level/Designation

AGM Postpaid Marketing

Function / Department

Marketing / Cluster / M2

Location

Ahmedabad

Job Purpose

Manage and grow Postpaid Base and Revenue, delivering share growth.

Key Result Areas/Accountabilities

  • Deliver Base growth as well as Revenue outcomes as per DB.
  • Deliver NPS leadership for Postpaid consumers.
  • Drive preference to win incremental share from Postpaid consumers in the category – MNP.
  • Aid Sales to drive incremental; new adds thru strong GTM deployment.
  • Understand consumer trends and competition landscape to aid insights and proposition development.

Core Competencies, Knowledge, Experience

  • Understand consumers and emerging consumer trends and consumer buying behavior.
  • Have the ability to sift through consumer speak and generate insights to build a comprehensive GTM, aid proposition development etc.
  • Digital landscape, choice of media vehicles to impact consideration and choice. SEO, Performance Marketing.
  • Clear understanding of ROI on Media outlays.
  • Strong Cross functional skills and ability to work with ambiguity and unstructured environments is a requirement.

Must have technical / professional qualifications

Consumer Marketing experience with Sales and Distribution - Should have managed a sales Territory.

MBA from a tier 1/2 school is essential with 2 – 5 years of experience

Vodafone Idea Limited (formerly Idea Cellular Limited)
An Aditya Birla Group & Vodafone partnership



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