Growth Marketing Strategist
3 weeks ago
About Alt Mobility:
As a pioneer in urban logistics fleet transformation, Alt Mobility is shaping the future of sustainable mobility. With a strong presence in India, we are seeking an ambitious Growth Marketing Specialist to join our mission.
Job Title: Growth Marketing Specialist
Location: New Delhi
Job Description:
We are looking for a driven Growth Marketing Specialist to manage our customer acquisition funnel. In this role, you will be responsible for developing and executing innovative strategies to drive user acquisition, engagement, retention, and upselling. The ideal candidate is data-driven, creative, and passionate about leveraging various growth marketing strategies to achieve measurable results that expand our market.
- Develop and execute comprehensive growth strategies to acquire and retain users/customers, with a focus on driving revenue and ROI.
- Lead cross-functional teams to implement growth initiatives across various channels including digital marketing, product/channel marketing, and partnerships.
- Utilize data analytics and experimentation to optimize marketing campaigns and improve conversion rates.
- Collaborate with product and engineering teams to optimize user experience and drive product-led growth.
- Establish key performance indicators (KPIs) and track metrics to measure the effectiveness of growth initiatives and identify areas for improvement.
- Stay updated on industry trends, emerging technologies, and best practices to drive continuous innovation and success. Minimum of 3 years of experience in growth marketing and associated tools.
- Proven track record of driving growth and achieving measurable results in a fast-paced environment.
- Strong analytical skills with proficiency in data analysis tools such as Google Analytics etc.
- Excellent project management skills with the ability to prioritize tasks and manage multiple projects simultaneously.
- Creative thinking and problem-solving abilities with a passion for experimentation and continuous improvement
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