Strategic Communications Professional

3 days ago

Madurai, Tamil Nadu, India beBeeMarketing Full time ₹ 15,00,000 - ₹ 20,00,000
Job Title:
Marketing Communications Specialist

∙Public relations, agency and vendor management, media management, collaborations with key opinion leaders (KOLs), brand sponsorships and collaborations, event participations and sponsorships, on-ground event activations.

Manage public relations activities, including developing and maintaining relationships with media outlets and crafting press releases. Oversee agency and vendor relationships, ensuring effective collaboration and delivery of high-quality services. Handle media management, including planning and executing media campaigns and monitoring media coverage. Develop and execute collaborations with key opinion leaders (KOLs) to enhance brand visibility and credibility. Identify, negotiate, and manage brand sponsorships and collaborations to align with marketing objectives. Coordinate participation and sponsorships of industry events to maximize brand exposure and networking opportunities. Plan and execute on-the-ground event activations to engage target audiences and promote brand experiences.


Requirements:

Minimum 1 year of experience as a Marketing Manager/PR Manager with creative agencies, luxury, entertainment, or hospitality. Experience managing public relations and media purchasing. Experience with brand collaborations. Experience with collaborations with content creators and key opinion leaders. Experience in identifying and participating in industry events. Proficient communication skills in English. Experience with managing brand sponsorships. Proficiency in using office tools. Experience with social media management and branding is a plus.


As a Marketing Communications Specialist, you will be responsible for managing public relations, agency and vendor relationships, media management, collaborations with key opinion leaders (KOLs), brand sponsorships and collaborations, event participations and sponsorships, and on-ground event activations. This role requires strong communication skills, the ability to work effectively in a team, and a deep understanding of marketing principles and strategies.

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